Guest Post: Digital Banking – 2020 Forum

February 18, 2016
Guest Post: Digital Banking – 2020 Forum

Guest Post: Rasheed Al Omari, Business Solutions Strategist, MENA, VMware

We recently hosted an Exclusive and Interactive Digital Banking 2020 Forum where we gathered Business Technology Leaders and Influencers within the Banking industry.

The banking industry is standing at a critical inflection point today. It is facing an era of disruptive forces and dynamics, being: new business models, regulatory pressure, customer trust and satisfaction, competition from everywhere, new types of threats and risks, Disruptive Digital Technologies and a connected world. Digitization is rewriting the rules of competition, with incumbent banks at most risk of being left behind.

We were joined by discussions from experts from IDC and other Business Technology Executives from leading organizations, who shared their best practices gained through tackling the real-world issues that many financial companies struggle with.

Jerry Silva, Research Director, Global Retail Banking, IDC who covered “The reality of Digital Transformation: Accelerate or Surrender” stated, VMware enables banks to update their applications and services through providing them with flexible safe infrastructure that would make their customers life easier”.

Customer Gianni Cavallina, Chief Innovation Officer, Head of Retail Innovation Accelerator, Intesa Sanpaolo Bank, gave us a testament, “CIOs need to explore new technologies and adopt what fits into their banks innovation efforts. Digital banks should support the customer to do all the transactions online using any device, without the need to visit the bank branch”.

According to myself – the Middle East has a good infrastructure that supports the new business models and innovations, and VMware solutions truly enable banks to offer distinguished services to their customers. We have engaged with customers in the region for a transformation and Banks should consider starting – if they haven’t already.

If you have an interest in digital banking take a look at our website: or get in touch.

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